Finding the perfect pair of jeans usually requires patience, luck and several frustrating hours behind a changing room curtain.
But the process could soon become much simpler thanks to a revolutionary machine which helps women choose the right size, shape and cut.
Previously available only in high-end shops, a 3D body scanner is being trialled on the high street – and promises to point shoppers to denim that fits and flatters.
The £35,000 machine could be the solution for women who want to find jeans which are their shape and flatter their curves, but who don’t have time to try on dozens of pairs.
Using digital white light, the scanner takes measurements from 16 angles and creates a graphic of the customer’s body shape in seconds.
With the help of shop staff, the image can then be used to identify jeans that are the ideal size and style.
News of the device comes as research by Peacocks found 60million pairs of jeans are stashed away in wardrobes throughout the country and never worn.
The survey of 2,000 shoppers found that one in five women owns six pairs of jeans they no longer wear due to weight loss or gain.
I am not sure about this machine… I hope it will work! But I think every single item of clothes you really have to try on! Doesn’t matter if you’re size 6 or size 16!