The 1st collection AVA & VIV for Target.
Target Style comes with plus size collection: AVA & VIV. For this 1st collection, they have chosen for plus size bloggers Gabi fresh, Nicolette Mason and Garnerstyle to be the featured models in the new label’s look book! They have chosen for not really tall plus size girls. They are having a size 46 EU, 16 US and up. I think it will be hard to find profi models in these sizes. They have chosen for Denise Bidot, which is a size 42 and not really tall. So perfect for this!
Nicolette: “a girls who wants to be seen and she wants to be noticed” and I think it’s about time… plus size collection will be jump into this group of comfy and fashionable group of women! But… I am still missing the real fashion level, like Zara for larger sizes. Marks and Spencer is doing it… but still not enough…
Great to see a movement going on in the fashion industry. Straight size label go plus size. And plus size labels are getting more on trend now-a-days. Finally..
And not only available online… even better.. it’s there their shops! It’s about time to have you here in Europe, Target!! Available from 22nd of February.